Origin 1 Burr Grinder

Role Industrial design and visualization completed for Camp, a Chicago based agency
Disciplines
Strategic Research | Industrial Design | Color, Material, and Finish
Scope
1 Week client project
Completed
Spring 2021

 

Small Batch Coffee Grinder

Our goal for this project was to create a set of visuals for market testing of a concept. We began the process of designing the Origin1 by looking at the interesting intersection of the coffee ritual and the exactness of scientific instruments. We were able to quickly turn around a set of marketing assets that not only explained the functions of the device, but evoked an emotional response in the user and helped inform the brand language going forward.

Design a single serve burr grinder.

Project concept

Appliance grade power

The product should be as robust and reliable as a large appliance burr grinder.

 

Small form factor

The product should explore the size and usability of a smaller grinder. A smaller form ensures the user is always using fresh beans.

 

Aesthetic benchmarks

Modern Scientific

 We looked to objects of measurement and exactness to create a product whose form speaks to the precision of its function and the modernism of contemporary coffee brewing culture.

 
 

Hopper loading

Conical hopper helps distribute beans into the burr grinder.

 
 
 

Grind adjustment

Lightly textured adjustment knob enables control of grind coarseness.

 

Power switch

Intuitive and thoughtful switch built into the design of the housing.

 
 

 

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